The latest trends in Flex
As the world returns to the office, I’ve been comparing reports on the future of flex. I’ve selected two of the best - from Cushman & Wakefield and Workthere- and summarised my top 10 findings below 👇👇
1. Both reports are optimistic about the fundamentals that drive growth in flex
2. Landlords want more control and ownership of the relationship with the end-user. 53% expect to use Management Agreements - and many are creating their own brands - to enter the space
3. Enterprise demand is rebounding, with a higher % of enquiries above 10 desks than ever 📈
4. Interest in the sector - as measured by Google searches - is rebounding to pre-covid levels 🔎
5. Flex is now moving into the Hub (the core asset), having previously restricted to the Spokes (non-core assets) 📍
6. Flexible workspace is starting to act as a bridge between WFH and the main office, with 78% wanting WNH (work near home) solutions 🏡
7. New ‘on-demand’ apps could change Hub & Spoke to 'Hub & Roam' (although they are less profitable for operators)📱
8. In the UK, the regions are recovering more strongly than London 🇬🇧
9. Sustainability is a crucial pillar for the sector - providers must have an authentic policy that goes across their whole business 🌍
10. The purpose of the office is shifting from a place where work gets done, to a space that boost relationships, creativity and culture 👥